social media news

Social media is quite the valuable tool in an inbound marketer’s tool belt. As social networks continue to grow, evolve, and sometimes fall out of relevancy, we must always stay up-to-date with the latest developments in the world of social media. Any inbound marketer can tell you how effective and inexpensive a well-run social media campaign can be, and that's exactly why it’s a must-have tool in your marketing arsenal. So this week’s round-up will fill you in on all of the latest changes in social media that you’ll need to know to keep that edge. Enjoy!

Facebook Holding an Event to Show Off a 'New Look For News Feed' on March 7th, From The Next Web

自Facebook举办了一项重大事件以来,已经有一段时间了,以炫耀“新外观”之类的东西。这次,这一切都是关于Facebook新闻源的新外观。raybetappFacebook已发出邀请,以按计划于3月7日举行的大型活动。有关于新闻提要朝着以图像为中心的设计进行的讨论,类似raybetapp于Flipboard。这可能是一个有趣的变化,可能会影响营销人员如何与当前的Facebook粉丝互动和互动。营销人员应留意这项活动,并了解这种新外观如何影响他们的社交媒体活动。阅读全文下一个网络。

从LinkedIn博客中,HP的100万LinkedIn关注者对营销人员意味着什么

HP has officially become the first company to draw in one million followers to their LinkedIn page. This is a huge win for HP because these aren’t followers you would find on Twitter or Facebook, they're a highly targeted audience of professionals that matter to their business. This means that HP is now indirectly connected to 43 million other professionals on LinkedIn, which makes up roughly a quarter of the entire LinkedIn population.

这些追随者以四种方式对惠普的贡献具有很高的价值。追随者的参与表明,这些人正在积极寻求消耗惠普的内容,并了解有关其公司见解的更多信息。raybet电子竞技第二是,这些追随者正是惠普希望参与的人的类型。这些追随者现在可以分为各种业务,职位和其他有影响力的决策类别。由于其一百万关注者共享,链接和推广HP的内容中的许多人,他们正在将公司的覆盖范围扩大到社交网络上的4300万其他联系。raybet电子竞技

This is a great look into the potential power that LinkedIn holds as a marketing tool. It can provide us marketers with a well-organized, targeted, and highly qualified list of potential customers that are actively looking to be engaged by different brands. For the full article, visit theLinkedIn Blog.

Google Offers Social Sign-In Alternative to Facebook, From Ad Week

我们都知道,Facebook已经有一个相当大的星期一opoly on the world of social sign-ins and security, but that may be changing very soon. Google has released its own social powered sign-in option for online publishers and apps. This means that users will be able to connect with sites like USA Today, The Guardian, FitBit, Fancy, OpenTable, and more with their Google+ accounts.

From a marketer’s stand point, this could mean that regular activity on Google’s social network may grow even more than it has over the last couple years. Considering the rapid rate of growth in active users, it would be a good idea for companies not currently on Google+ to jump on the bandwagon now. With 500 million registered users already on the social network, we can only imagine how active it will be if those users start adopting the Google+ sign-in option over Facebook and Twitter. To read the full story, head on over toAd Week.

Trendrr Reports: Social TV Oscar Activity Tripled, From Marketing Pilgrim

奥斯卡。通常,我们在舒适的汗水裤子上度过,而我们对谁穿着最佳,最糟糕和最愚蠢的人来说令人讨厌地咆哮。有时我们也在社交网络上进行。在今年的奥斯卡颁奖典礼上,实时社交媒体跟踪公司Trendrr在Facebook,Twitter,Getglue和Viggie上都保持着我们raybet电子竞技所有机智而不是那么机智的评论。

去年的总活动约为450万个社交媒体帖子,与今年惊人的1,320万相比,这显得苍白。对于一个装饰在依ugg和睡衣裤子上的人来说,这是很多活动。仅Twitter就带来了85个关于85的推文ThAcademy Awards, with 82,300 tweets per minute coming in during Adele’s performance of the theme song to Skyfall.Needless to say, brands were pretty actively newsjacking the Oscars to gain some prime marketing time on their social networks. Events like this don’t come around all the time, but when they do, it should be a marketer’s job to jump on the opportunities they open up to reach a huge audience. Read more at营销朝圣

Free Template: How to Create Five Fabulous Infographics in PowerPoint

如果有一件事我们知道执行的社会al networks, it's infographics. People love them and they love people. But more importantly, infographics move across social networks like wild fire. They are easily shareable and because of the high level of visual content involved, they make for great looking posts. One big reason why many inbound marketers haven’t been pumping out their own infographics is because the amount of time and design experience needed to create them. Well, we built these templates with all of our fellow inbound marketers in mind. These five professionally designed infographic templates will give you the inspiration and framework you need to build high quality infographics that you can use on your own social networks. You know we love our fellow inbound marketers just as much as we love inbound marketing itself! Enjoy.今天免费下载模板。

Facebook允许广告客户点击购买数据合作伙伴,向Tech Crunch的目标客户,类raybet平台别(例如购车者)

Facebook一直在寻找越来越深入地深入网上广告的兔子洞,这已经不是什么秘密了。最新消息表明,Facebook已raybetapp与Epsilon,Acxiom,Datalogix和Bluekai等顶级在线和离线购买数据提供商合作,为广告商提供现有客户的散布清单,潜在的潜在客户,以及宠物爱好者,苏打水,苏打水,苏打水,苏打水的类别。饮酒者和购车者。目的是让Facebook通过为他们提供一种针对拥有或将购买其产品的确切客户的方法来吸引一些大型消费者。

作为营销人员,Facebook广告平台的这种持续增长可能会为付费广告工作带来一些非常有利的结果。访问准确和相关的信息可以通过针对错误的人群来节省大量的钱。阅读更多Tech Crunch.

HubSpot与Mike Volpe的每周营销更新播客

Interested in hearing what the CMO of HubSpot has to say about the stories in this week's round-up? View our Marketing Update podcast below for a taste of the latest inbound marketing news from our CMO, Mike Volpe and his co-host. You can also subscribe to this weekly podcast throughiTunesif you can't imagine kicking off your week without some inbound-themed video antics.


过去一周,您还有哪些其他营销故事?

Image credit:toolstop


Originally published Mar 3, 2013 9:00:00 AM, updated March 21 2013

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