谁不喜欢免费的东西?

如果我能找到一个免费的工具来做一些我必须在营销中付费的事情,我将首先尝试免费的工具。只要我能够从免费工具中获得相同的质量结果,就无需浪费预算。

在我追求花哨的比较中找到可替代的能源uter programs, I've come across a lot of free tools that help take my marketing up a notch. In particular, I've adopted a ton of free tools for creating visual content that don't cost my team a dime. From templates to browser extensions to online photo editors, keep reading to see some great, free web design tools to use.

Download 195+ visual marketing design templates to use for social media posts,  infographics, and more. 

Free Online Design Tools for Creating Stunning Visual Content for the Web

Free Font Tools

1。Fontjoy

Need to find the perfect font combination for your next project? Type Genius makes it easy for users to find great combinations of fonts. It uses a neural net to provide font suggestions, displaying them in live time to help you get a better sense of how they look paired together.

fontjoy design tool for font pairings

2。Google字体

If you're looking for quality typography for your next design, check out Google Fonts. This directory of web fonts makes it easy for users to add a font to their website in seconds or download it to their computer to use later.

All of the available fonts are open source, meaning users can customize, improve, and share them as they see fit.

google fonts as a design tool for free font options

3。什么

Ever come across a font on a particular web page and think to yourself, "Ineed那就是这样。“使用WhatFont,只需单击即可快速,轻松地识别任何网页上使用的字体的名称。

Available for download as a bookmarklet, Google Chrome Extension, or Safari Extension, you'll never be left feeling stumped about a font name again.

whatfont as a free design tool for identifying fonts

4。DaFont, 5.1001 Free Fonts, and 6.Font Squirrel

Looking for an extra special font to help your design stand out? While there are a ton of free font resources out there, we've narrowed down our favorites to: DaFont, 1001 Free Fonts, and Font Squirrel.

These sites offer up an extensive library for fonts that are high quality, easy to download, and clearly defined in terms of licensing.

7.tiff

Ever find yourself stuck between two fonts? With Tiff, users can select two different fonts to overlay against one another, making it easy to spot the differences. You can even choose which letters you'd like to compare -- both capitalized and lowercase.

tiffcurrently supports all Google Web Fonts and any system fonts. For best use, the site recommends viewing the contrasts on the latest version of your browser.

TIFF作为比较字体的免费在线设计工具

Free Templates

8.HubSpot's 10 Infographic Templates

我们都知道我们需要创建视觉内容。麻烦是,创建图形通常会感觉像是一项巨大的事业 - 尤其是如果您没有设计背景。

使用此包装的免费信息图模板,您可以创建外观专业的信息图表并节省时间的时间。最好的部分?您可以轻松自定义它们以适合您公司的品牌。raybet电子竞技

hubspot's infographic design templates

9.Canva

Whether you're looking to create an ebook, infographic, business card, or email header, Canva has a template to simplify your process. In fact, the free web design tool offers professional, easy-to-customize templates for just about any design need you can think of.

最好的部分?The tool is built with non-designers in mind, making it easy to drag-and-drop objects and images until you like the way it looks. Change the images, switch up the fonts, adjust the colors, and voilà: You've got yourself a design you can be proud of.

canva as a free online design tool with templates and editing capabilities

Check out our video that dives into how Canva built their product into the awesome creative tool it is today:

10.HubSpot的50个可自定义的CTA模板

如果您想让您的网站访问者采取预期的操作,则需要使他们轻松这样做。那就是CTA的进来。

But not just any old design will do. In fact, factors like color, size, and shape, all play a role in the performance of your button. So to help you encourage more visitors to become leads, we've created 50 pre-designed CTA templates to employ on your website. These templates are customizable, and we encourage you to test different colors and placements until you find what works best for you.

HubSpot CTA免费在线设计模板

11。PlaceIt

有时,您需要一张网站,博客或Twitter个人资料的照片,并具有一点抛光的天赋。虽然您可以尝试手动自定义屏幕截图以适合图片you already have, PlaceIt is an even better alternative. Upload photos directly into Creative Commons-enabled stock photo templates and watch your screenshots come to life.

placeit as an online design tool for creating visualization demo for screenshots and products

12。HubSpot's 5 PowerPoint SlideShare Templates

Love the concept of SlideShare but don't have a lot of experience designing in PowerPoint? No problem.

With our free PowerPoint templates, you can create beautiful SlideShare presentations without the heavy lifting. Simple plug in your content, adjust the colors to match your branding, and swap out images as you see fit. These templates range from clean and simple to a bit more intricate, so you'll have no problem finding one that suites your content.

example of one of hubspot's free powerpoint templates for online slide design免费的彩色工具

13。Coolors

网页设计最重要的元素之一是您的调色板 - 您想确保您的图像,图形和字体颜色都有助于传达您的消息,甚至可以驱动转换。但是通常,很难找到适合设计的颜色组合 - 这是冷却器进来的地方。按空格键立即获得颜色的建议,包括它们各自的颜色HEX codes。Your color palettes will never be uncoordinated again.

coolors as a free online design tool for generating color palettes

14。ColorZilla

Colorzilla是最基本的最基本工具,满足您最先进的颜色相关需求。无论您是想在页面上提取特定像素的十六进制代码,分析dom元素颜色,还是发现元素信息,例如标签名称,类,ID和大小,此工具都可以处理所有内容。

作为Google Chrome扩展名或Firefox附加组件,我们愿意以Golorzilla迅速成为您最喜欢的Go-Go Design Design工具之一。

免费注释工具

15.Awesome Screenshot

Ever find yourself drowning in 20 different programs to crop, edit, and annotate screenshots? With Awesome Screenshot, a browser extension for Firefox and Chrome, you can easily screenshot anything on the web and edit itdirectly within your browser.This extension has become a staple of my own browser -- I can't go back to regular old screenshots anymore.

awesome screenshot as a free online design tool for screenshot annotations

16.Skitch

Skitch, a handy screen capture program from Evernote, is a functional, free tool for helping marketers and designers "get their point across with fewer words." Users can use shapes, arrows, text, and doodles to annotate existing or freshly captured images -- and file them away to their Evernote account for later use.

Free Photo Editing Tools

17.PicMonkey

Okay, let's say you don't have the budget for Photoshop and feel somewhat limited by PowerPoint's visual editing capabilities... what are you to do? If you want to spruce up your images -- re-color them, add borders, add text, and even insert graphics on top -- all without downloading yet another program to your computer, check out PicMonkey. The whole photo editing process is intuitive, which means you can spend more time optimizing your blog posts instead of sprucing up its accompanying featured image.

Picmonkey作为照片编辑和图形创建的设计工具

18.BeFunky

如果您喜欢凉爽,复古的Instagram式照片过滤器的外观,那么您会喜欢的。此免费的照片编辑器拥有许多很棒的功能,包括效果,帧,图形和纹理。

无论您是经验丰富的设计师还是刚开始,界面都非常简单明了。只需单击几下即可增强普通照片或创建值得在社交帐户上共享的拼贴。

作为用于照片编辑和图形创建的在线设计工具

19.Giphy

Giphy is a tool that you can use to convert portions of video into looping gifs. You can also use other user-generated gifs on the platform. All of this is in the effort of adding personality to presentations, emails, and blog posts.

giphy design tool for presentations

20.Adobe Spark

Adobe Spark is a free online design tool that allows you to create and share graphics, web pages, and videos. You'll have access to thousands of free images and icons plus a ton of branded templates, themes, fonts, and other design assets. You'll also be able to animate your designs and create gifs.

adobe-spark design tool for photo editing

21.VSCO Cam, 22.Snapseed

Just imagine: You're at an event. You're laptop-less. And you just took an awesome photo with [insert esteemed thought leader here] that you want to share on social media... but it's a little dark. Bummer.

With amobilephoto editing applike VSCO Cam or Snapseed, you can tweak your photo to perfection and share it on the fly. Both apps are available free for iOS and Android and come equipped with impressive, professional looking filters and functions.

Free Stock Photo Resources

23。Vecteezy

If you're looking for a Creative Commons image, but are finding terrible options through its native search engine, check out Vecteezy. While it often surfaces similar content, Vecteezy has an algorithm that places the gorgeous images right at the top -- cutting my image hunting time down by a ton.

24。Death to the Stock Photo

All it takes is an email address to start receiving Death to the Stock Photo's high-quality photography straight to your inbox every week. From office shots to drool-inducing food plates, this free stock photo service has a batch of photos to meet almost anyone's needs.

These images can be used on your website, social channels, mockups, etc. To get familiar with their terms of service,check out their licensing page

25。Stock Photos From HubSpot

如果您正在寻找下一个设计中要使用的库存照片,但不想担心所有这些归因的东西,那就别无所求。HubSpot提供大量免费库存照片,您可以在任何地方使用这些照片。您需要做的就是下载批次,然后以您的快乐方式创建引人入胜的视觉内容。说真的...只是做。

example of a stock photo from hubspot's free online stock photos repository

26。250 Holiday Stock Photos From HubSpot

Us again. In case you can't find what you need in that resource up there, we've also created a holiday-specific set of stock photos for you to use as you please. This set includes photo packs for Halloween, Thanksgiving, Hanukkah, Christmas, and New Years.

27.Unsplash

如果您正在寻找带有风景或无生命物体倾斜的照片的“做任何您想做的事”照片,请查看Unsplash。就像我们自己的库存照片一样,不需要归因。这些图片会自言自语 - 因此请查看网站以获取更多信息。

example of a stock photo from unsplash, free stock photo site for design

Free Design Tools for Infographics, Charts, and Mockups

28.Infogr.am

If you're looking to make interactive infographics -- not just plain visuals -- check out this online design tool. Easily add graphs, maps, text, and even playable videos without diving deep into a design program. It also has social sharing tools built right into the infographic, so you don't have to worry about creating a custom Pin-It button. It's a pretty nifty tool if you want to create and ship an infographic -- fast.

infogram design tool for interactive infographics

29.Venngage

Venngage是一家免费的信息图表制造商,具有生成图表,报告和惊人数据可视化的能力。您可以从模板开始,并轻松自定义适合您品牌的外观。在免费计划下,您将仅限于可以做的图像上传和设计的数量,但是有更多的高级计划,具有优质的功能集。

venngage online design tool for infographics

30.Visme

With Visme, you get a whole platform for creating digital content with capabilities for presentations, data visualization, infographics, social posts, and even short videos. You can have up to 5 projects and 100 MB of storage in the free version, plus access to a library of free templates for projects such as ebooks, flyers, and logos.

visme online design tool for making graphics and charts

31.InVision, 32.Marvel

Depending on the sophistication of your design needs, you may find yourself in need of a prototyping app. This type of software can be used to turn your ideas -- whether it be an app or a website that you've cooked up in your head -- into a more tangible reality.

While there are many free options available, we've selected two that really deliver in terms of ease of use and functionality: InVision and Marvel. Although both of these options offer more advanced, paid plans, you can get started with a free plan.

免费的绘图工具

33.Google Drawings

告别你的奇怪的微软画图纸and say hello to polished, professional Google Drawings. If you have a personal Gmail or your company uses Google Apps, you can use Google Drawings to create custom visual content. One of my favorite features about it is that it comes with an invisible background right off the bat so you can create custom shapes that can easily be pasted on top of your other marketing collateral -- the perfect way to spruce up an updated ebook call-to-action or even customize a stock photo. And the best part of all is that you can collaborate with your co-workers on the drawing by sharing the document, just like you would any other Google Document.

Google Drawing as a free online design tool

And that's just a few possibilities out there of the tools and templates that can help streamline your workflow as you create content for your audience.

编者注:该帖子最初于2013年9月发表,并已更新以进行新鲜度,准确性和全面性。

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Originally published Apr 13, 2021 7:00:00 AM, updated April 29 2021

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